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FilAm Bruno Mars sweeps Grammy Awards

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(Photo from Instagram | @brunomars)


Bruno Mars will have a doubly meaningful and forceful concert in Manila on May 3, 2018 at the SM Mall of Asia in Pasay City.


This as the American singer and composer from Hawaii of Filipino, Puerto Rican, Jewish and Spanish descent, surprised the music industry and fans with a sweep of the just concluded Grammy Awards held in New York City.


 Mars, 32, whose real name is Peter Hernandez, took home the Grammy for Record of the Year award and his “24K Magic” won the Album of the Year as the Emmys celebrated its 60th year, the biggest awards that night.


Mars beat out Childish Gambino’s “Redbone,” Jay-Z’s “The Story of O.J.,” Kendrick Lamar’s “HUMBLE.,” and Luis Fonsi and Daddy Yankee featuring Justin Bieber’s “Despacito.”


Mars also won five other awards that he was nominated for:  song of the year for “That’s What I Like;” best R&B performance and best R&B song for “That’s What I Like.” “24K Magic” was also awarded best engineered album (non-classical) and best R&B album.


A Variety report indicated that “Despacito” was considered the favorite going into the Grammys, after taking over the American airwaves and pop culture with its Puerto Rican influence. The song spent 16 weeks at the top of Billboard’s Hot 100 chart, tying for the longest run in history, and became the most-streamed song of all time, with more than 4.6 billion plays worldwide. The music video also generated more than 4.5 billion views on YouTube.


Last year’s record of the year honor went to Adele for “Hello,” one of the five Grammys she won for her third album, “25.”


The record of the year award marks Mars’ fifth Grammy from 2018 alone and 11 Grammy in total. His other Grammys include last year’s album of the year for “25,” and record of the year and best pop duo/group performance for “Uptown Funk” in 2016. He also won the best pop vocal album for “Unorthodox Jukebox” in 2014.


Mars went to the stage to receive all the awards accompanied by his group.


In the last outing in the stage for his seventh award, Mars said: “Don’t cut me off Grammys, please.”


The Filipino-American singer recounted his early days as a young performer entertaining tourists in his native Hawaii, Mars name-checked writer-producers Babyface, Jimmy Jam and Terry Lewis and Teddy Riley as key influences to his music.


Kendrick Lamar was the night’s second biggest winner, picking up five Grammys, starting with his first of the night for Best Music Video for “Humble,” which also won Best Rap Song and Best Rap Performance. Soon after, he won during the telecast for Best Rap/Sung Performance for “Loyalty” featuring Rihanna. “She gassed me on my own song,” said Lamar. “This really belongs to her.” Added Rihanna: “I’m honored. Congrats, you deserve this, man.”


Best Rap Album also went to Lamar.


The sweep by Mars triggered congratulatory remarks and commendations from all over from the music industry and fans. Some, however, also questioned his win but colleagues readily defended him.


Alisha Lola Jones, an assistant professor of ethnomusicology at Indiana University, said Mars deserved praise for acknowledging his debt to R&B and funk greats rather than appropriating them.


At the Grammys, Mars credited towering African-American songwriters Babyface, Jimmy Jam, Terry Lewis, and Teddy Riley for inspiring him.


Many scholars of African-American culture “actually appreciate that as he draws from the tradition, he’s telling us the history,” Jones said.


It's all systems go for the Bruno Mars return concert in Manila on May 3, 2018.


This concert is promoted by MMI Live.


The SM Tickets for the show are priced as follows: VIP 1 STANDING: P23,850; VIP 2 STANDING: P18,550; LOWER BOX A: P13, 250; LOWER BOX B: P 8,480; UPPER BOX: P4,770; and GENERAL ADMISSION: P2,650.


The multiple Grammy winner will perform on May 3 next year as part of his “24K Magic” tour. 


The Filipino American singer last performed in Manila in March 2014 for his “The Moonshine Jungle” tour. 


Some of his hits include "Versace on the Floor," "That's What I Like," and "Just the Way You Are." 


The concert is  the singer’s third visit in the country. He first performed in April 2011 in Cebu, followed by a concert in Manila in 2014 as part of his “The Moonshine Jungle” world tour.


His visit in 2018 is part of his "24k Magic World Tour.


The tour, which kicked off last March in Europe, is in support of Mars’ latest album of the same tour name, with three hit singles so far: “Versace on the Floor,” “That’s What I Like,” and the title track.


The half-Filipino singer and songwriter whose real name is Peter Gene Hernandez is behind latest hit "Versace on the Floor" and well-loved songs "Just the Way You Are" and "That's What I Like".


The 24K Magic World Tour is the third concert tour by the Grammy Award winning popstar, to support his album 24K Magic (2016). It began March 28, at the Sportpaleis in Antwerp, and will conclude at Axiata Arena in Kuala Lumpur on May 9, 2018.


Meanwhile, 24K Magic, the album, has been consistently on top of the charts, with songs like “24K Magic,” “Versace on The Floor,” and “That’s What I Like.”


The Filipino-Puerto Rican singer-songwriter rose to fame for his early hits “Just the Way You Are,” “Marry You,” “The Lazy Song,” and “Grenade.” His other hits include “Uptown Funk” and “Versace on the Floor.”

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